ILEM Tayori (News)

Key Takeaways Matcha, Sencha and Hojicha all come from the same tea plant (Camellia sinensis)- the difference comes entirely from how leaves are grown and processed. Matcha is shade-grown and...

Key Takeaways  A cup of matcha generally has somewhat less caffeine than filter coffee or espresso, though it varies by preparation and quantity used. L-Theanine in matcha slows caffeine absorption,...

Key Takeaways Murasaki root (Lithospermum Officinale) is a revered herb in Japanese traditional medicine with deep skin-calming properties. Its active compounds, shikonin and acetylshikonin, reduce inflammation at a cellular level....

Key Takeaways Powder cleanser vs face wash -  both formats can work well depending on the formula and your routine. Powder formats are easier to travel with because they reduce...

Key Takeaways Wasabi leaf extract skincare is not the same as wasabi paste. The leaf is odourless, gentle, and rich in antioxidant compounds. Its active compounds, isothiocyanates, work proactively. Rather...

 Key Takeaways • Zone-based application is the most effective way to use a face moisturizer for combination skin. • ILEM JAPAN Light Moisturizer works best on T-zone and oily areas...

 Key Takeaways Authentic Japanese matcha is defined by origin, harvest timing, grade, and processing, not just colour. First harvest matcha delivers the highest concentration of nutrients, smoothness, and flavour. Japanese...

Key Takeaways A hojicha latte recipe is simple, quick, and beginner-friendly. Hojicha powder whisks into warm milk with minimal effort. The latte works hot or iced, depending on the season....

Key Takeaways Always foam the powder cleanser in your palms before applying it to your face. Use more water for a softer, gentler cleanse on sensitive or dry days. Never...

Key Takeaways Yes, you can use niacinamide, vitamin C, and ceramide together The “don’t mix” rule comes from outdated research Modern stable vitamin C niacinamide formulas are designed to work...

Key Takeaways The pink serum capsules in Dew Serum are seaweed-derived, formed using Alcaligenes Polysaccharides and Algin. They are not decorative. Inside the capsules sit Ceramides (EOP, NP, AP) and...

Key Takeaways Not all hyaluronic acid works the same. Molecular size determines how deeply it hydrates.Single HA hydrates only the surface, while triple hyaluronic acid works across layers. A triple...